Friday, 8 November 2013

BUS1514 Business Communication - Reflective Journal

For the module BUS1514 Business Communication, we are required to complete a business report about a company. The business report is a group assignment that required us to interview the company which we have chosen and gather information about the company’s background, marketing strategy, communication methods and so on.

We decided to interview a tuition center named TTC Education located at Jalan Gasing, Petaling Jaya. Before I embark on this assignment, I was expecting that the interview will be able to go smoothly and we as a group are able to finish the assignment in time. I also expect the business report to have a neat and tidy with high quality work from each and every one of us. After completing the assignment, I am happy to say that my expectations for this assignment are fulfilled as my group members are able to work together and complete the assignment. The interview had also gone well since that the founder of the tuition center is generous and honest. He gave us all the information we needed and answered all our questions. Therefore, we appreciate and are grateful for his cooperation.

The interview and the separation of task went well since that every one of us put in a lot of effort to complete the assignment. For my part, I was assigned to write about the internal and external communication of the company. To complete my part of the assignment, I did a lot of research in the communication methods used by business to communicate with their employees and the publics. There is not much issues faced since that every one of us are able to finish our part in time. The only issue that we faced is our word count for the report exceeds 2500 words. After our group leader compiles our parts into the report, we realized that the word count has reached approximately 3000 words. Hence, we have to take out unnecessary parts in out report to meet the requirement.

After completing and submitting this business report, I realized that there are a few things that I would do differently such as managing my time and preparation for this assignment. If I were to prepare this business report earlier, I would not have to rush in completing this report. I would have more time to double check on my part of the assignment and ensure that my grammar, key points and sentence structured are arranged in order.

However, I have learnt a lot during the process of completing this business report. I have understood and able to elaborate the difference between the internal and external communication methods. Moreover, after completing this business report, I found that I have improved my writing and communication skills. I am able to note down the important information and communicate with the founder of the company during the interview session. In conclusion, this module Business Communication is a useful subject and I am glad that I have learnt this subject.



(496 words)

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